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  PAUL PENZELLA
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Global Stars Scholarship Campaign Toolkit

​Overview:  As lead designer, I created a unified identity and editable collateral for Legends’ / ASM Global's Global Stars Scholarship—open to students within 30 miles of any venue, including international sites. I designed the “Global Stars Scholarship” logo and modular social media templates (Facebook, LinkedIn, Instagram) featuring bold headlines, student imagery, prewritten copy, and customizable fields (venue, dates, URL). I also produced large-format posters and printable flyers for on-site and partner distribution, each emphasizing eligibility, deadlines, and space for local details. All assets share a modern color palette, typography, and subtle graphic accents to ensure consistency and ease of localization across markets
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© Paul Penzella 2025 ​
  • Home
  • About
  • Sports – iPad Magazine Apps
  • Quadruple Aim Initiative Deck
  • TELE PACK+ VET
  • VITOM® eagle
  • Brand Renderings for Venue Partnership Pitches
  • Global Stars Scholarship Campaign Toolkit
  • Mayo Civic Center Renewal Presentation Deck
  • Venue Trends Report 2025
  • Mock Advertisements for WACO RFP
  • KARL STORZ VentureOne
  • Surgeon's Choice Product Brochure
  • Infographics / Data Visualization