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  PAUL PENZELLA

OR1® VR Box Outer Sleeve Design

Overview: In 2019, the North American division of KARL STORZ partnered with Oculus Quest to launch the OR1® Virtual Experience—an immersive VR tour designed to showcase KARL STORZ’s integrated operating room solutions to prospective healthcare clients. As part of this groundbreaking marketing initiative, I designed the custom sleeve that wrapped the VR headset packaging, transforming it into a sleek, branded touchpoint that enhanced the unboxing experience and reflected the cutting-edge nature of the technology inside.
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© Paul Penzella 2025 ​
  • Home
  • About
  • Sports – iPad Magazine Apps
  • Quadruple Aim Initiative Deck
  • TELE PACK+ VET
  • VITOM® eagle
  • Brand Renderings for Venue Partnership Pitches
  • Global Stars Scholarship Campaign Toolkit
  • Mayo Civic Center Renewal Presentation Deck
  • Venue Trends Report 2025
  • Mock Advertisements for WACO RFP
  • KARL STORZ VentureOne
  • Surgeon's Choice Product Brochure
  • Infographics / Data Visualization